{"id":5153,"date":"2024-12-04T12:44:03","date_gmt":"2024-12-04T11:44:03","guid":{"rendered":"https:\/\/www.asociacionaralar.org\/3-publizitatean-egindako-inbertsioa-handitzearen-eta-online-jokoaren-arteko-erlazioa\/"},"modified":"2025-01-20T17:34:51","modified_gmt":"2025-01-20T16:34:51","slug":"3-publizitatean-egindako-inbertsioa-handitzearen-eta-online-jokoaren-arteko-erlazioa","status":"publish","type":"post","link":"https:\/\/www.asociacionaralar.org\/eu\/3-publizitatean-egindako-inbertsioa-handitzearen-eta-online-jokoaren-arteko-erlazioa\/","title":{"rendered":"3. Publizitatean egindako inbertsioa handitzearen eta online jokoaren arteko erlazioa"},"content":{"rendered":"<p><img decoding=\"async\" class=\"lazyload size-full wp-image-5126 alignleft\" src=\"https:\/\/www.asociacionaralar.org\/wp-content\/uploads\/2024\/12\/Imagen-noticia-blog.png\" data-orig-src=\"https:\/\/www.asociacionaralar.org\/wp-content\/uploads\/2024\/12\/Imagen-noticia-blog.png\" alt=\"Imagen de Enrique Ortega\" width=\"400\" height=\"240\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27240%27%20viewBox%3D%270%200%20400%20240%27%3E%3Crect%20width%3D%27400%27%20height%3D%27240%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.asociacionaralar.org\/wp-content\/uploads\/2024\/12\/Imagen-noticia-blog-200x120.png 200w, https:\/\/www.asociacionaralar.org\/wp-content\/uploads\/2024\/12\/Imagen-noticia-blog-300x180.png 300w, https:\/\/www.asociacionaralar.org\/wp-content\/uploads\/2024\/12\/Imagen-noticia-blog.png 400w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/p>\n<p>Javier Gilsanz komunikabide ezberdinetan esperientzia duen kazetari-ekonomista da. Adibidez, Ekonomiako burua izan zen TVEko albistegietan (1985-1996) eta Tele 5en (1997-2000). Dibulgatzaile bikaina, ekonomiaren hainbat alderdi pertsonei hurbiltzeko, duela 14 urtetik hona ECONOM\u00cdA A LO CLARO argitaratzen du blogean.<\/p>\n<p>Duela gutxi artikulu bat argitaratu zuen, enpresek publizitatean egindako gastuaren igoeraren eta, aldi berean, jokoaren igoeraren arteko loturari buruz, bereziki online jokoarena.<\/p>\n<p>Online jokoak, artikuluan adierazten duenez, etengabe hazten jarraitzen du: 2024ko ekainean ia 4 milioi euro jokatu ziren orduko. Negozio horren \u201cgasolina\u201d jokoaren enpresek publizitatean eta marketinean egiten duten gastuan dago, eta gastu hori handitu egin zen ekainean (+%53 urtean), Auzitegi Gorenak baliogabetu egin dituelako Gobernuak 2021ean jokoaren publizitatearen aurka onartutako murrizketen zati bat.<\/p>\n<p>Fenomeno horrek gazteenei nola eragiten dien ere aipatzen du. Ikusi albiste osoa\u00a0<a href=\"https:\/\/economiaaloclaro.blogspot.com\/2024\/10\/crecen-la-publicidad-y-el-juego-online.html\">HEMEN.<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Javier Gilsanz komunikabide ezberdinetan esperientzia duen kazetari-ekonomista da. Adibidez, Ekonomiako  &#8230;<\/p>\n","protected":false},"author":3,"featured_media":5127,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[57,60,66],"tags":[],"class_list":["post-5153","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-derechos-eu","category-regulacion-juego-eu","category-politicas-publicas-eu"],"_links":{"self":[{"href":"https:\/\/www.asociacionaralar.org\/eu\/wp-json\/wp\/v2\/posts\/5153","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.asociacionaralar.org\/eu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.asociacionaralar.org\/eu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.asociacionaralar.org\/eu\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.asociacionaralar.org\/eu\/wp-json\/wp\/v2\/comments?post=5153"}],"version-history":[{"count":1,"href":"https:\/\/www.asociacionaralar.org\/eu\/wp-json\/wp\/v2\/posts\/5153\/revisions"}],"predecessor-version":[{"id":5155,"href":"https:\/\/www.asociacionaralar.org\/eu\/wp-json\/wp\/v2\/posts\/5153\/revisions\/5155"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.asociacionaralar.org\/eu\/wp-json\/wp\/v2\/media\/5127"}],"wp:attachment":[{"href":"https:\/\/www.asociacionaralar.org\/eu\/wp-json\/wp\/v2\/media?parent=5153"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.asociacionaralar.org\/eu\/wp-json\/wp\/v2\/categories?post=5153"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.asociacionaralar.org\/eu\/wp-json\/wp\/v2\/tags?post=5153"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}